DRM: coming soon to a shoe near you

You've heard, of course, of digital rights management - used to control how you play, copy or otherwise use media files like music.

Now Apple wants to apply that concept to your sporting wardrobe. In US patent application 2008/0218310, the company details a way to stop us using unauthorised training shoes with the in-sole sensors it sells as part of the Nike + iPod kit.

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The patent details a way of "pairing a sensor and an authorised garment", such as "running shoes, shirts or slacks". Companies like Nike could authorise their garments by burying an RFID chip inside it. That chip is required to activate the sensor. No longer will you be able to use the sensor you paid for with any shoe of your choosing.

(From New Scientist)

Why is it that people seem to complain more often about Microsoft's business practices then they do about Apples?